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Submitting listings to an Internet directory is an action that helps both webmasters and Internet users. Internet users will be better able to find the websites they need, and webmasters will be able to drive more traffic to their works. Before you proceed, first realize there are rules in doing so.

Constant contact between you and a directory owner isn’t necessary, but it’s nice to be able to talk to the owner in case you should ever have a problem with the service. Try emailing or otherwise contacting the website owner and see how long it takes to respond. If it’s more than a few days, you can probably expect future contact to be unreliable at best. Directories with listed phone numbers usually have great contact skills.

Webmasters stick with what they know and like best. Check the traffic rank of a directory to see how it stacks up to others. Metrics can be seen for free with services such as Alexa ranking, where you can get a broad idea of how many visits a website has received over the course of their business life.

You can’t go wrong with hearing what others have to say about an Internet directory in particular. The only bad part of reading reviews online is that you can’t always trust the reviewer. Sometimes reviewers are either paid to write a good review, or are including an affiliate link to make money from those who decide to try the services of the directory. Generally, honest reviewers are well known, although finding them can be tough if you aren’t familiar with them.

Web directories can also be gauged by their listings. A directory that lists any website that has money isn’t the type of directory you may want to associate your business with. As soon as spam websites are added to a directory, the appeal of the directory goes down and your purchased listing will go unnoticed in the future. Also look at recent listings to see how often the directory attracts new website listings.

If you decide that you can trust a certain web directory, before you submit the listing you should verify that it is going to be categorized to the highest degree. Submitting your listing to a broad category will get general exposure, which is bad for conversions. Broad categories will also have more listings in them than usual, so your listing will naturally be at worse odds for attracting any attention from visitors.

Final Thoughts

After you have gained a good amount of experience in the subject of web directories, do the right thing and perhaps make a few accounts of your experience and share it with others. That way those who are in the position you were in will have an easier time getting started with Internet directories.

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