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Optimize Search Engine Results | How to Optimize Search Engine Results | Optimize Search Engine Results |
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It is somewhat unfortunate but if you want free traffic, you must really get to know how Google creates their serp Unfortunately, for Yahoo watchers, the fact is that Google is the top dog and controls most of the mind share amongst search engines. Hence more people use Google to search than every other search engine combined. For most of us the problem is that Google does not disclose how their incredibly secretive algorithm ranks websites, so it takes expert testing and your own trial and error to figure it out. A short list of the things that Google themselves have said makes for strong rankings in the serps. A hint, Google’s people write what Google wants them to write, but they are a distinctly separate group from the superstars who work on the actual search algorithms, so beware. The real truth as we know it is that there is no magic bullet that will make you rank highly for incredibly competitive terms|No one piece of advice will consistently cause a website to be in the top 10 search results. Factors that seem to be prevalent for websites that rank highly on competitive key phrases almost always have: - Quality content perhaps multimedia - Consistent content ( focus ) - A significant number of links back to the site - A quality site ( Lower bounce rate than normal) - Domain having some age - Varied Content perhaps multimedia - Focused Content - A significant number of links back to the site - A quality websites ( Low bounce rate ) - A few years on the domain age It starts with quality content! We think that even if you are new at this, anyone with some planning can do this. Make it a goal to create a site that will stand the test of time. Google tries to present current information. You can get additional “points” from the algorithm if you update your site consistently. Some well known bloggers, blog every day. There are other non-dynamic websites that update less frequently and still rank highly. Google like older domains. So a 5 year old domain is generally more valuable than a 6 month old domain. This may be because many people start and abandon websites within a short amount of time. If your website is still up and running after a many months, it shows maturity in Google’s eyes and you’ll likely get some brownie points for that. These tips will help you get started on the right foot with your site. Focus truly on quality and consistency and the rewards will come, right?. Well, that was the way it was suppose to be but it is not enough. People search on specific key phrases and these are the phrases that your site page categories must set itself up to be to be found. Talk to an seo specialist about niche keyword phrases so that you don’t end up wasting your time. This kind of forward thinking is the difference between a heavy flow of traffic and virtually none at all About the Author:
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