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It’s happened again. You showed up for the breakfast meeting at the office that you were just sure was well publicized. After all, you had signs up for weeks in advance. However, only a few people staggered in, so you’re starting to think that you really need to do something about the office signs. You know that they won’t be effective unless your colleagues actually read them, so how do you make that happen?

First of all, you need to eliminate all the clutter. If you’ve got a lot of things in the vicinity of the sign it will be harder to notice a particular sign. And that can be very detrimental if you are posting something with some critical information. So if you find a lot of other posts around the sign, clear out the outdated or duplicate posts.

Just like anything else in business, location is key. You need to place your office signs in areas that receive a lot of traffic and will be seen by a lot of people. For example, you could put something above the doorknob in the break room. Everyone is going to go into that room at some point or another, and they will easily spot the sign.

You should also consider the material of the office signs. If you color and material is the same as everything else around it, most people won’t notice it. And if you’re trying to let people know about an important event, you want to have a noticeable sign. To do this, you can simply use a different color or a larger font than everything else.

One other rule about putting up a sign is to make it easy to read. You can also add some interesting graphics or funny cartoons to highlight certain information. Sometimes a little levity will attract a lot of attention, which means that more people will be taking the time to look at the sign.

Most offices have signs that won’t ever have to move. These include daily reminders and items of etiquette. However, once they’ve been there for a while, people will pay less and less attention to them. If you change these signs on occasion you can keep them fresh. Even if they are delivering the same message, a new look can attract new attention.

Of course, the more important your message, the more of these techniques you will want to employ. For a particularly important meeting, for example, make your office signs large, use a cartoon or graphic, and an interesting font. Also, make sure they are posted in places where your staff will notice them.

By paying attention to just a few things, you can make sure that your signs are having the impact you need and never be stuck in an empty meeting room again.

Greg has considered the effects of custom signs on companies in many circumstances. He has been able to see the positive influence that office signs can have on the accomplishment of a company. To learn more about this and other related topics feel free to look for his various articles.